04-30-07
A report commissioned by the drinks industry has shown that consumption of alcohol in Ireland has fallen back by 7% since 2001. The Business School at Dublin City University conducted the research. The findings would seem to give merit to the view that Irish attitudes to drinking and especially to attending pubs is beginning to change. The smoking ban has long been suspected of having an adverse effect on alcohol consumption in pubs and, together with a much tougher regime of enforcement in respect of drink-driving, it is clear that many people are going out a lot less and thus drinking less.
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